born to be creative

Graphic Designer

Branding | Web Design | Social Media Content
Video Editing | Editorial Design

🚀 Hi! My name is Maria Grazia Luna (aka Lunac), a graphic designer from Lima, Peru based in Toronto, Canada. With over 5 years of experience in the creative field, I focus on tackling challenges with innovative designs, transforming obstacles into compelling visual solutions that elevate brand identity.

🚀 Hi! My name is Maria Grazia Luna (aka LUNAC), a graphic designer from Lima, Peru based in Toronto, Canada. With over 5 years of experience in the creative field, I focus on tackling challenges with innovative designs, transforming obstacles into compelling visual solutions that elevate brand identity.

PORTFOLIO

Explore my portfolio showcasing impactful logo designs, brand guidelines, responsive websites, and engaging print and digital media. See how I bring ideas to life with creativity and excellence.

EDUCATION

TELL ME ABOUT

Your Project

With a focus on detail and quality, I tailor each project to meet your specific goals and exceed expectations. My client-centric approach ensures innovative and effective design solutions.

DISPLAY ATTIC

Role:

Creative Designer & Web Developer

Software Used:

  • Adobe Photoshop
  • Adobe Illustrator
  • WordPress Elementor
  • Capcut

Key Responsibilities:

  • Rebranding & Visual Identity
  • Landing Page Development
  • Business Card, Flyer & T-Shirt Design
  • Social Media Content Creation
  • Responsive & Mobile Optimization

Challenges:

  • Modernizing Brand Identity
  • Ensuring Consistent Visuals
  • Lack of Digital Presence
  • Optimizing for Conversions

Solutions and Impact:

  • Stronger Brand Identity 
  • Higher Engagement  
  • Better Visibility 
  • Revenue Growth 

Role: Creative Designer & Web Developer

Software Used:

  • Adobe Photoshop
  • Adobe Illustrator
  • WordPress Elementor
  • Capcut

Key Responsibilities:

  • Rebranding & Visual Identity
  • Landing Page Development
  • Business Card, Flyer & T-Shirt Design
  • Social Media Content Creation
  • Responsive & Mobile Optimization

Challenges:

  • Modernizing Brand Identity
  • Ensuring Consistent Visuals
  • Lack of Digital Presence
  • Optimizing for Conversions

Solutions and Impact:

  • Stronger Brand Identity 
  • Higher Engagement  
  • Better Visibility 
  • Revenue Growth

MD Tech Biz

Role:

Lead Graphic Designer

Software Used:

  • Adobe Photoshop
  • Adobe Illustrator
  • WordPress Elementor
  • Figma
  • CapCut

Key Responsibilities:

  • UI/UX Design
  • Responsive Website Development
  • Design System Implementation
  • Wireframing and Prototyping

Challenges:

  • Establishing a Clear Brand Identity
  • Building a User-Friendly Structure
  • Ensuring Mobile Responsiveness
  • Incorporating Basic SEO Best Practices

Solutions and Impact:

  • Brand Guidelines Development
  • Guideline Adherence
  • Brand Identity Strengthening
  • User Experience Enhancement
  • Consistency Improvement

Role: Lead Graphic Designer

Software Used:

  • Adobe Photoshop
  • Adobe Illustrator
  • WordPress Elementor
  • Figma
  • CapCut

Key Responsibilities:

  • Creative Team Leadership
  • Website Design
  • Digital Mentorship
  • Project Management

Challenges:

  • Securing Brand Representation
  • Lack of Creative Solutions
  • Adapting Digital Strategies

Solutions and Impact:

  • Brand Guidelines Development
  • Guideline Adherence
  • Brand Identity Strengthening
  • User Experience Enhancement
  • Consistency Improvement

NEXT

Role:

Lead Graphic Designer

Software Used:

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign

Key Responsibilities:

  • Brand Development
  • Marketing Material Design
  • Website and Social Media Management
  • Editorial Design

Challenges:

  • Outdated Brand Identity
  • Lack of Audience Engagement
  • Insufficient Digital Presence

Solutions and Impact:

  • Modern Brand Refresh
  • Student-Centric Design
  • Enhanced Digital Strategy

Role: Lead Graphic Designer

Software Used:

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign

Key Responsibilities:

  • Brand Development
  • Marketing Material Design
  • Website and Social Media Management
  • Editorial Design

Challenges:

  • Outdated Brand Identity
  • Lack of Audience Engagement
  • Insufficient Digital Presence

Solutions and Impact:

  • Modern Brand Refresh
  • Student-Centric Design
  • Enhanced Digital Strategy

IAGO

Role:

UX / UI Designer

Software Used:

  • Adobe Photoshop
  • Adobe Illustrator
  • Figma

Key Responsibilities:

  • Design Process Leadership
  • User Research
  • Personas and Journey Mapping
  • Wireframes and Prototypes Design
  • Cross-Functional Collaboration
  • Design System Development

Challenges:

  • Balancing User Needs and Business Goals
  • Keeping Up with Rapid Technological Changes
  • Integrating Feedback from Diverse Stakeholders

Solutions and Impact:

  • Comprehensive Design Thinking Process
  • User Feedback Application
  • Guided Design Decisions
  • Iterative Testing and Feedback
  • Streamlined Design Process 

Role: UX / UI Designer

Software Used:

  • Adobe Photoshop
  • Adobe Illustrator
  • Figma

Key Responsibilities:

  • Design Process Leadership
  • User Research
  • Personas and Journey Mapping
  • Wireframes and Prototypes Design
  • Cross-Functional Collaboration
  • Design System Development

Challenges:

  • Balancing User Needs and Business Goals
  • Keeping Up with Rapid Technological Changes
  • Integrating Feedback from Diverse Stakeholders

Solutions and Impact:

  • Comprehensive Design Thinking Process
  • User Feedback Application
  • Guided Design Decisions
  • Iterative Testing and Feedback
  • Streamlined Design Process

DAENA

Role:

Editorial Designer

Software Used:

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe After Effects
  • Capcut

Key Responsibilities:

  • Rebranding & Visual Identity
  • Design Brand Communication Materials
  • Ensure Consistency Across All Editorial Outputs
  • Collaborate with Copywriters and Marketing Teams

Challenges:

  • Inconsistent brand messaging across materials
  • Difficulty in visually communicating
  • Transitioning existing collateral to match the new identity
  • Balancing visual appeal with content readability

Solutions and Impact:

  • Standardized Editorial Assets
  • Applied Layout Best Practices
  • Designed Editorial Layouts That Breathe Brand Essence
  • Enhanced Brand Presence Across Digital and Print

Role: Editorial Designer

Software Used:

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe After Effects
  • Capcut

Key Responsibilities:

  • Rebranding & Visual Identity
  • Design Brand Communication Materials
  • Ensure Consistency Across All Editorial Outputs
  • Collaborate with Copywriters and Marketing Teams

Challenges:

  • Inconsistent brand messaging across materials
  • Difficulty in visually communicating
  • Transitioning existing collateral to match the new identity
  • Balancing visual appeal with content readability

Solutions and Impact:

  • Standardized Editorial Assets
  • Applied Layout Best Practices
  • Designed Editorial Layouts That Breathe Brand Essence
  • Enhanced Brand Presence Across Digital and Print

BRICKMMO - HUMBER POLYTECHNIC

Role: Graphic Designer | Research Assistant

Software Used:

  • Adobe Photoshop
  • Adobe Illustrator
  • Figma
  • HTML
  • Wordpress Elementor

Key Responsibilities:

  • Sub-Brand Creation (Smart City and Icon Set)
  • Brand Guidelines
  • Stakeholder Collaboration
  • Administrative Support
  • Website Development

Challenges:

  • Mainting Brand Consistency
  • Enhancing Engagement and Alignment
  • Implementing Market Adaptation

Solutions and Impact:

  • Comprehensive Brand Guidelines
  • Tailored Sub-Brands
  • Reinforced Brand Identity
  • Enhanced Stakeholder Engagement
    Unified Brand Vision
  • Adaptive Design Strategies

Role:

Graphic Designer | Research Assistant

Software Used:

  • Adobe Photoshop
  • Adobe Illustrator
  • Figma
  • HTML
  • Wordpress Elementor

Key Responsibilities:

  • Sub-Brand Creation (Smart City and Icon Set)
  • Brand Guidelines
  • Stakeholder Collaboration
  • Administrative Support
  • Website Development

Challenges:

  • Mainting Brand Consistency
  • Enhancing Engagement and Alignment
  • Implementing Market Adaptation

Solutions and Impact:

  • Comprehensive Brand Guidelines
  • Tailored Sub-Brands
  • Reinforced Brand Identity
  • Enhanced Stakeholder Engagement
    Unified Brand Vision
  • Adaptive Design Strategies